Fee‑aware routing
Balance net revenue and conversion probability.
When fit is high, steer donors to lower‑fee methods like ACH while protecting completion rates.
Balance net revenue and conversion probability.
Predict who will accept a method shift.
Use language that builds trust and clarity.
Track net impact by donor and channel.
Combine fee structure and conversion propensity to recommend the best method per donor.
Likelihood donor completes via ACH.
Contribution margin vs. risk trade‑off.
Where the shift works best.
Plain‑language reasons that resonate.
We’ll run a quick analysis and show the lift you can expect — and why.