Better fundraising starts with
better predictions...
Predict who to focus on, what to do next, and what it will do to revenue — with fundraising AI that works across your CRM, campaigns, and donor lifecycle.

The decisions Squark helps fundraising teams make
Donor predictions
Know who is most likely to give, lapse, upgrade, convert to monthly, or warrant a major-gift conversation.
Explore predictionsTargeted audiences
Build smarter audiences for direct mail, digital, monthly giving, reactivation, and upgrade.
See examplesNext-best actions
Turn scores into plain-language recommendations: who to contact, what to ask, when to ask, and on which channel.
See how it worksForecasting & activation
Forecast revenue and program yield, then push decisions into the tools your team already uses.
Explore platformPredict who to focus on,
what to do next,
and what it will do to revenue
Squark turns donor data into scores, audiences, next-best actions, forecasts, and explainable recommendations your team can activate across CRM, email, direct mail, digital, and stewardship workflows.