AI that anyone can use…

Predict your donors’ next move
and what to do about it.

Squark turns raw donor data into predictions and plain‑language, do‑this‑next recommendations—delivered across email, mail, social, and SMS. No code. Built for nonprofit fundraising teams.

What Squark does

A single platform that helps you find the right donors, know the next best action, and prove impact—without hiring a data science team.

Find more likely givers

Predictive scores identify which prospects will give, churn, upgrade, or respond to each channel.

Next‑best action

Clear, plain‑language recommendations tell teams exactly what to do next for each donor.

Journey orchestration

Orchestrate outreach across email, mail, social, and SMS from a single do‑this‑next plan.

Revenue & KPI forecasts

See forward‑looking revenue, response, attrition, and ROI by channel, appeal, and segment.

AI agents

Automations trigger the next step—create segments, launch messages, or open tasks—no code.

No‑code data ingest

Drop in a CSV or connect your CRM and data warehouse. Squark does the heavy lifting.

Privacy & governance

Role‑based access, audit trails, and controls fundraisers can trust.

Integrations

Works with the tools you use—Salesforce NPSP, Raiser’s Edge, HubSpot, Snowflake, and more.

Built for fundraising leaders

Designed for nonprofit teams where results matter and time is limited—especially VP+ leaders who need clarity, confidence, and speed.

Chief Development Officer

Grow net revenue with accurate forecasts, actionable plans, and proof your board will trust.

VP/Director of Fundraising

Prioritize segments and campaigns with data‑backed “do‑this‑next” recommendations.

Annual & Mid‑level Giving

Lift response and average gift with precise targeting and channel picks for each donor.

Direct Response

Optimize creative, cadence, and offers for each audience without manual spreadsheet work.

Data/CRM

Connect data quickly and operationalize predictions into your CRM and channels.

Executive & Finance

Forward‑looking KPIs, scenario planning, and confidence in projections.

How Squark works

From data to decisions—fast.

1) Connect

Bring donor, gift, campaign, and channel data via file or connector. Squark cleans and prepares it.

2) Predict

Automated ML builds the right models for your outcomes—propensity, upgrade, churn, response, and more.

3) Activate

Push scores and next steps into the tools you use. AI agents help launch the work in a click.

Outcomes you can take to your board

Based on real results from organizations like yours.

+20%

Net revenue lift

‑50%

Acquisition costs

+99%

Response rate improvements

Ready to see Squark in action?

Schedule a personalized demo. We’ll use your goals and data to show the exact impact you can expect.