Charity type

Convert supporters into donors with urgency modeled the right way…

Prioritize petition signers and volunteers most likely to give, and time messages to moments that matter.

Why Squark for civil rights & advocacy

Supporter‑to‑donor model

Score activists and signers for likelihood to make a first gift.

Urgency & moment detection

Use news and engagement signals to time appeals.

Recurring paths

Identify advocates who will become monthly supporters.

Smart suppression

Avoid over‑mailing segments unlikely to convert now.

AI signals for advocacy

Intent, urgency, and capacity — in one view

Dynamic models factor engagement waves and personal history to recommend who to ask and how.

Urgency signals

React to surges without carpet‑bombing your list.

Community influence

Find supporters who mobilize others.

First‑gift propensity

Target names ready to convert to donors.

Cadence & channel

Set frequency and channel by cohort.

Request a demo

Case study spotlight

↑ ConversionsPrioritized outreach vs. broad sends
− WasteLess spend on low‑likelihood names
Holdout‑validatedProof with clean controls

Turn momentum into sustained support

We’ll map your supporter file and show which segments will convert with the best ROI.