Score return likelihood, diagnose reasons, and prescribe the best message, offer, and channel per segment.
Focus budget where likelihood to return is strongest.
Prescribe the save offer that works per cohort.
Mail the right number of waves — not more.
Reduce waste without hurting net.
Recency, behavior, offer history, and channel response combine to recommend who to mail, how often, and with what.
Rank lapsed donors by likelihood to return.
Predict the premium/offer that lifts response by cohort.
Wave & cadence guidance that avoids over‑mailing.
Trigger outreach at the right moment to return.
Tell us where you see attrition; we’ll return a reactivation plan with lift and savings estimates.